The Babolat Pure Aero La Decima Racquet is here. In 2017 Rafael Nadal won his tenth Roland Garros title, also known as “La Decima”. This is obviously a great marketing opportunity for Babolat to launch a “La Decima Pure Aero” racquet and bag.
So what is new with the Babolat Pure Aero La Decima Pure Aero
Is Nadal really playing with the Babolat Pure Aero La Decima racquet?
I think the bag makes a little more sense as it incorporates all his RG titles into the design.
Custom paint jobs on tennis racquets
Different paint jobs and customizations for recreational players is all the rage with the racquet companies these days. Wilson has their “Custom” program where you can get your Wilson racquet painted in the color-way of your choice for an extra 50 USD. You can also add your name. Underdog racquet company Angell Tennis has now graphic wraps and colour wraps where you can change the design of your frame by applying a wrap, similar to what is done in the car industry. I haven’t tried them myself but sounds like a great idea as it also serves as a protection to the frame in a way.
So showing your identity and brand on court seems to be important for a lot of players and there’s definitely nothing wrong with that as long as you’re willing to pay the premium price for it. I’m no stranger to impulse buying myself when it comes to tennis gear, but in the case of limited tribute racquets, I try to take it easy.
What do you think of the La Decima release of the Babolat Pure Aero? Would you buy it?
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